Case study · Alan’s Factory Outlet

People stop and ask
who built it.

Client
Alan’s Factory Outlet, custom metal buildings and carports
Location
Greenville, Texas · one shoot day
Deliverables
Customer story film · 4 vertical cuts · photo library

Field notes

Proof you can park next to

One customer.
One day.

The best proof a builder has is a customer who loves what they built. Alan’s Factory Outlet asked us to capture one: Brittany and her husband’s customized 30 by 30 foot shop in Greenville, Texas, with 16 foot walls and a 6:12 roof, tall enough that people pull off the road to ask who made it.

We filmed the whole story in a single day on site: a sit-down interview, the building inside and out, and drone coverage that shows the shop the way passersby actually see it, from the road. The edit became a 3:10 customer story film, four captioned vertical cuts for social, and a full photo set, aerials included.

The finished films run on Alan’s Factory Outlet’s channels. These links go straight to the source, plus two places to see how we build customer stories.

Brittany, the customer, standing in front of her custom gray metal shop in Greenville, Texas
Brittany · Greenville, Texas

The photo set

From the shoot day

Frames from the delivered photo library: the building from the road, from above, and from inside, plus the customer who tells its story.

The film

Press play

Word of mouth, on camera.

Three minutes ten: why they chose Alan’s, how the build went, and what it’s like to own the shop everyone asks about.

Brittany shows the custom 30 by 30 foot metal shop she and her husband built with Alan's Factory Outlet in Greenville, Texas: why they chose Alan's after comparing quality, price and strength, the 16-foot walls that leave room for a loft, and the colors that keep a metal building from looking like an eyesore. A customer story film produced by Image Media Lab.

Read the transcript

We have people coming by all the time because we're right off a major road. They'll stop by and ask, you know, who built that shop? It looks great.

Hi, I'm Brittany. My husband and I built this 30 by 30 foot shop. We needed extra space for tools, lawnmower, toys, dirt bikes, things like that. And it's kind of always been a dream of ours to have a big, beautiful shop.

We did a ton of research for, you know, best quality, the best price, strength of the structure, and we really narrowed it down to Alan's. You couldn't beat the quality of work for the pricing that you get. And then we also had the ability to do a fully customized shop.

We did a 30 by 30 with 16-foot walls and a 6/12 roof pitch, so it's very tall. We have the, you know, vision to do, like, a second story on the interior, maybe a loft or a living space up there. We really wanted the extra height to be able to do something on the inside.

We have a lot of storage space. We're using it right now as kind of a workshop. Also, just an extra, you know, we have a home gym that we want to probably move into there, storage for our dirt bikes, other hobbies.

You can't miss it from the road. It's huge. It kind of looks like a second house.

With it being super tall, we wanted to make sure we went with a company that was going to build it right, make sure it's built well, and it's going to be able to withstand, you know, the crazy winds out here. So with the height, we're not worried about it at all, stability-wise.

Obviously, with it being made out of metal, I was a little worried if it was going to be an eyesore, but with the customization that you guys do, it was great to choose the colors, you know, that look nice.

So, yeah, I would say the look for my husband is probably being able to have his dream shop. At 30, we really never thought we'd be able to have a nice shop like this so soon. So we feel, you know, really grateful we were able to work with you guys to make it happen.

Seeing the model on the paper and the online tool, like, yeah, this looks awesome. Then seeing them, you know, even building it, and how tall it was, and structurally it just was super impressive. Structural stability of the shop is incredible. There's double beams in there, so the strength of it is great.

Alan's, I mean, you guys are top tier when it comes to professionalism, communication, how well you build your shops. You guys killed the process. It was awesome. We would definitely do it with you guys again in the future.

The second story

Built for a farm‑to‑table life.

A month later, the next customer: Kyle, and the green metal building that holds the tractor and equipment for the farm-to-table life he and his wife are planning. It went up within 48 hours.

Kyle Parker on the Alan's Factory Outlet building at the heart of his family's planned farm: the research behind his choice, a simple customization process and a custom color, a crew that kept him updated and had the building up within 48 hours, and insulation that earns its keep in Texas heat. A customer story film produced by Image Media Lab.

Read the transcript

My name is Kyle Parker. I'm an independent consultant. I travel a lot. We live in the city.

What mine and my wife's ultimate plan is, we'll build a house out here. We want to do farm to table as much as we can. We're going to grow 80% of our own produce. We're going to have chickens out here. It'll be storage, like, our tractor will be in there and all the equipment to do all our farming.

I decided to choose Alan's Factory because I had done a lot of research, and what y'all had to offer with the support, the price level, and how quickly you could get the building up all played factors into my decision.

The customization process was super simple. We knew what we wanted for the most part, but inevitably during the process questions came up. I was placed on a very brief hold, and the lady was very nice and went and found out the exact answer without trying to just shoot me an answer she wasn't for sure about.

I knew we didn't want a red barn, and the color customization options that you had was very pleasing, and we loved the way this color came together on this building that we chose.

The delivery and installation was seamless. They were in constant contact from the time we placed the order, gave us a contact a week before, two days before, and then the night before. And they met here, and within 48 hours they had the building up and going. The crew that was out here was very informative, contacted me every day to keep me up with the process, and actually finished about two hours earlier than what they said they would.

Right now, until we build our house out here, we're using the lean-to. We come out here at night and just sit, we watch the sunset go down over there, and we just relax.

The quality and look of the building has been great. It's very sturdy, the structure seems to be sound, but overall the complete product is fantastic and exceeded our expectations.

One of the most things we're pleased about is the insulation. As everybody knows, in Texas it's extremely hot, so we did choose to have it insulated. Actually, right now all the doors are open, breezes flowing through, and it's very, very comfortable here. Very happy with the insulation.

I would recommend Alan's Factory Outlet to all my friends and family just based upon the seamless experience from start to finish, the feedback that we got, the options that are there, and how quick they were able to get the installation process done.

The vertical cuts

Six cuts, made for social.

Alongside each film we delivered captioned vertical cuts, each built around one moment from the interview. Six of them play here, four from Brittany’s story and two from Kyle’s. They run on the client’s channels. Tap one to play it in place.

  • Customer stories Alan's Factory Outlet People Stop and Ask Who Built It

  • Customer stories Alan's Factory Outlet Why Kyle Chose Alan's

  • Customer stories Alan's Factory Outlet Why We Chose Alan's

  • Customer stories Alan's Factory Outlet Insulated for the Texas Heat

  • Customer stories Alan's Factory Outlet Our Dream Shop at 30

  • Customer stories Alan's Factory Outlet 30×30 With a 6:12 Roof